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Houqiao Dan Raiders Nike times   by Bidanaae8

"In fact, it is a simple, easy to understand the shoe technology, only the air into the soles, which form a flexible insole, that's all." This is a critic in a special issue on the American sports industry, air-cushioned shoes for Nike views expressed.

This year, January 5, 2007, 798 Art District in Beijing, Nike's vice president and general manager of China Ting Wei Han and two Air Force 1 the same year with the birth of Chinese young people, jointly pressed a black door switch - resistance 706 grams space started. This Nike sports culture exhibition launched at the occasion of the opening theme of exhibition is the first Nike Air Force 1 twenty-fifth anniversary exhibition to commemorate the entry seems nothing remarkable invention.

Nike Air Jordan shoes are the product of the times. Air cushion technology is not insurmountable, 25 years ago, Reebok follow up the development of the "bomb jump shoes" (Reebok Pump Shoe) in the technical content and it also matched. However, more important than technology and sports, Nike grasp the pulse of the younger generation of fashion, Nike has been in the marketing of fashion and popular culture.

Air Force myth

"I was born in the stadium, long in the streets from New York, Philadelphia to Baltimore ... ... footprints all over the world," "I speak style, is the foundation of urban culture ... from hip-hop beat to the endless city, I am eternal, I am indispensable. "

Nike 706 in the opening ceremony, the U.S. senior basketball writer Isaac Perry of Chicago, with his peculiar accent, reading his Air Force 1 created for the poem "My source of strength."

This air-cushioned shoes twenty-fifth anniversary celebration was a bit busy people feel dizzy. From the well-known local Chinese Hip-Hop Band "Kung Fu (Kong Fu)" Perry sang in Chinese poetry, and the United States is well-known musicians é²